The past year has been a rollercoaster of great energy for the CGP Group. As we celebrate the end of 2022, the Cultural Perspectives (CP) Communications team looks back on the moments that lifted us in the past year.
A look back at 2022 for our Communications Team
The Swiss Cheese Model of Engagement: How a multilayered strategy makes sure no one is left behind
Just like Swiss cheese, any information dissemination medium has holes. But, if you use enough pieces of cheese, or mediums, all the holes will be covered. Within the context of community engagement, applying a multilayered strategy ensures that any audiences that fall within the gap of one medium, are captured in another
The 2021 Census Data Release and the CP Communications Team
What does CALD Engagement and CoDesign look like?
Cultural Perspectives has a significant reputation for being able to engage with CALD communities around issues that are sensitive and that involve stigma. Our current work with the ageing and disability commission delivers best practice in working with older people and adults with disability from CALD backgrounds on the sensitive issue of abuse and neglect.
COVID-19 Vaccination - The right message in any language
Remotely facilitating MiAccess at the Brisbane Disability Expo
Tapping Philanthropy in CALD Communities
The subject of giving and volunteering has been a focus in our research and marketing work for the past 5 years. Most recently we have been working with the Sydney Children’s Hospital Foundation to broaden the reach into CALD communities.
Having been lucky enough to work in multicultural communications for the past 8 years, I can honestly say that many of the people I have worked with in CALD communities are some of the most charitable and generous people I have known.
It has therefore been such a wonderful opportunity to be working with the Sydney Children’s Hospitals Foundation to create a ‘giving bridge’ between those communities and the wonderful work done by the Children’s Hospital at Westmead and Sydney Children’s Hospital, Randwick amongst other services. The following article gives voice to this journey.
QR Codes - The Sleeping Giant
For so long they were the quaint indecipherable square blotches on posters and bus shelter panels, QR codes have now come into their own not only indispensable in disease management but also as a growing technology-busting interface bringing multilingual information to migrant and refugee communities.
In his feature article, Pino Migliorino tracks the growth and importance of QR codes in modern multilingual communication in Australia.
